I was just looking through some of my old blog entries from 2005, and read something that I think is worth writing about again.
My son was 5 at the time, when he had one of those ‘ah-ha’ discoveries:
He said “Mom… you want to see something cool? Whenever I look at someone, they look at me.”
He then proceeded to do an experiment. He chose a lady, and looked rightat her. She of course looked at him. “See Mom! She looked at me!”
I couldn’t help but relate that to business. When you go out of your way to help a client, prospect or referral source, they will notice you. If you go out of your way and comment on other blogs, the writer and readers will notice you. If you go out of your way to send a thank you or thinking of you note to a client, they will notice you.
Which reminds me…. I’ve got a thank you note to write!